Adidas captures the process behind the new Adidas x David Beckham Capsule Collection with Mini-Doc. Details. That’s what the latest collaboration between Adidas and the world-class David Beckham is all about. The collection represents over two-decades of partnership between the brand the football icon. This time, bringing three new remastered versions of the Predator Accelerator, […]
Following the launch of the Medusae II last week, Umbro have released a playful shortfilm starring the brand’s frontman, Pepe. It’s always fun when brands take a different approach to launching their new boots. Umbro have done just that with the launch of the new Medusae II, a boot brings the legacy behind the football […]
Here is every single piece from the third drop from adidas Originals and Alexander Wang. Earlier in the year, we announced the 2nd drop from adidas Originals and Alexander Wang. Yesterday the two brands made their third partnership official with the announcement of drop 3, available April 1st. The new drop blends a variety of […]
Look no further. The “Silver Pack” Adidas UltraBoost just became your new favorite boot. Ok. Maybe it’s just ours. It doesn’t matter if you’re a Nike/Adidas/Puma/UA fanatic, you have to acknowledge just how cool these boots are. The “Silver Pack” comes with a limited edition UltraBoost cleat and a limited edition UltraBoost 3.0. This marks […]
It’s no surprise Nike knows how to honor their athletes when they come up big, and the two best footballers in 2016 just happen to be Nike athletes. Carli Lloyd is the latest to receive the special treatment from the sponsor. On Sunday Nike presented USWNT & Houston Dash forward, Carli Lloyd, with a fresh […]
On Saturday, Wayne Rooney broke Sir Bobby Charlton all-time scoring record at Manchester United with his 250th career goal for the club. Roo managed to break the record 5 years sooner than his predecessor. He’s no stranger to records either, the English Captain also holds the record for all-time leading goal scorer for England with 50 goals. Rooney […]
Paul Pogba is one of the most marketable athletes in the world. His skill on the pitch, his huge social media presence and the record-breaking transfer to MUFC makes for the perfect cocktails for brands. Even more so for Adidas, with the Frenchman’s deep ties into fashion and hip hop cultures. This past year Adidas has […]
Adidas Originals have created a beautiful short film to document the history and evolution of the EQT shoe. I’m going to let the film do all the talking. Just wow.